
We are Klevr. Brilliant concepts for smart brands.
We are Pioneers of Vision & Strategy
We are Klevr. Brilliant concepts for smart brands.
We combine insight, new ideas, and clear execution to help businesses build and grow their brand.

Guiding businesses with clarity, insight & proven solutions to achieve sustainable, measurable success.

We combine insight, new ideas, and clear execution to help businesses build and grow their brand.

About Us
The Face Behind Klevr
The Face Behind Klevr
We're not a faceless agency. Not a revolving door of account managers and subcontractors you'll never meet. Just one person who genuinely loves building brands, crafting ads that actually convert, and helping Australian businesses look and perform like the best version of themselves.
If you're here, you're probably a small or medium business owner who's tired of spending money on marketing that doesn't deliver. Or maybe you've outgrown the DIY approach and you're ready for someone who knows what they're doing to take the wheel. Either way — you're in the right place.
We're not a faceless agency. Not a revolving door of account managers and subcontractors you'll never meet. Just one person who genuinely loves building brands, crafting ads that actually convert, and helping Australian businesses look and perform like the best version of themselves.
If you're here, you're probably a small or medium business owner who's tired of spending money on marketing that doesn't deliver. Or maybe you've outgrown the DIY approach and you're ready for someone who knows what they're doing to take the wheel. Either way — you're in the right place.
When it started
When it started
My obsession with design didn't start in a university lecture theatre or a corporate boardroom. It started in a high school classroom in 2017, where I first got my hands on Adobe software and realised that with the right visuals, you could make people stop, feel something, and act.
That spark never left.
By 2020, I'd turned that passion into my first real-world role — an internship at an NDIS company, managing social media and producing graphic design work for an organisation that genuinely needed it. It wasn't glamorous. It was briefs, feedback, revisions, deadlines, and the very real pressure of representing a brand that mattered to vulnerable people. That experience taught me early that good design isn't just about looking nice — it's about communicating clearly, building trust, and serving the people on the other end of the screen.
That's a lesson I've carried into every role since.
My obsession with design didn't start in a university lecture theatre or a corporate boardroom. It started in a high school classroom in 2017, where I first got my hands on Adobe software and realised that with the right visuals, you could make people stop, feel something, and act.
That spark never left.
By 2020, I'd turned that passion into my first real-world role — an internship at an NDIS company, managing social media and producing graphic design work for an organisation that genuinely needed it. It wasn't glamorous. It was briefs, feedback, revisions, deadlines, and the very real pressure of representing a brand that mattered to vulnerable people. That experience taught me early that good design isn't just about looking nice — it's about communicating clearly, building trust, and serving the people on the other end of the screen.
That's a lesson I've carried into every role since.
The Work Behind The Words
The Work Behind The Words
Over the past several years I've been embedded in the marketing trenches — not as a consultant parachuting in with a slide deck, but as the person actually doing the work. Strategy, design, copywriting, ad management, automation, websites — I've owned it all, often simultaneously, for businesses that couldn't afford for any of it to fail.
JFK Electrical, Solar & Air is probably the clearest example of what I'm capable of when given the keys. Over multiple years, I built and ran the entire marketing function from scratch. I redesigned the brand and logos, rebuilt two websites from the ground up, designed every piece of print and digital collateral the business used, and planned and managed their Meta and Google Ads campaigns end to end. The results speak for themselves: monthly leads grew from 12 to over 300 — while keeping cost-per-lead targets firmly in check. That kind of growth doesn't happen by accident. It happens through consistent creative work, disciplined campaign management, and a deep understanding of what makes a tradie business tick.
At All Glass Cleaning, I came in as Marketing Lead and immediately got to work on the foundations. I rebuilt their website with a commercial client focus, created a fully segmented database of more than 5,000 contacts filtered by client type, property, and location, and built Zapier and Mailchimp automation workflows that saved the team significant hours every single week. Then came the campaigns. An SMS and email marketing sequence I planned and launched in October — built around A/B tested copy, tone, and design — resulted in the business being fully booked all the way through to February the following year. I also produced weekly video case studies published across their website, LinkedIn, and Meta to build commercial authority, and created recruitment video ads that generated over 300 high-quality job applications.
Most recently, at RSL WA, I've been working as Marketing and Graphic Design Officer — producing assets for some of the most recognised venues and campaigns in Perth. My work has been displayed across the CBD, Optus Stadium, HBF Park, and RAC Arena as part of the Anzac Appeal campaign. Day to day I manage multi-platform social media content calendars across four RSL WA projects, maintain and update the Webflow website and CMS, and produce monthly EDMs from concept through to delivery — including design, copywriting, and automation setup.
Over the past several years I've been embedded in the marketing trenches — not as a consultant parachuting in with a slide deck, but as the person actually doing the work. Strategy, design, copywriting, ad management, automation, websites — I've owned it all, often simultaneously, for businesses that couldn't afford for any of it to fail.
JFK Electrical, Solar & Air is probably the clearest example of what I'm capable of when given the keys. Over multiple years, I built and ran the entire marketing function from scratch. I redesigned the brand and logos, rebuilt two websites from the ground up, designed every piece of print and digital collateral the business used, and planned and managed their Meta and Google Ads campaigns end to end. The results speak for themselves: monthly leads grew from 12 to over 300 — while keeping cost-per-lead targets firmly in check. That kind of growth doesn't happen by accident. It happens through consistent creative work, disciplined campaign management, and a deep understanding of what makes a tradie business tick.
At All Glass Cleaning, I came in as Marketing Lead and immediately got to work on the foundations. I rebuilt their website with a commercial client focus, created a fully segmented database of more than 5,000 contacts filtered by client type, property, and location, and built Zapier and Mailchimp automation workflows that saved the team significant hours every single week. Then came the campaigns. An SMS and email marketing sequence I planned and launched in October — built around A/B tested copy, tone, and design — resulted in the business being fully booked all the way through to February the following year. I also produced weekly video case studies published across their website, LinkedIn, and Meta to build commercial authority, and created recruitment video ads that generated over 300 high-quality job applications.
Most recently, at RSL WA, I've been working as Marketing and Graphic Design Officer — producing assets for some of the most recognised venues and campaigns in Perth. My work has been displayed across the CBD, Optus Stadium, HBF Park, and RAC Arena as part of the Anzac Appeal campaign. Day to day I manage multi-platform social media content calendars across four RSL WA projects, maintain and update the Webflow website and CMS, and produce monthly EDMs from concept through to delivery — including design, copywriting, and automation setup.
Why I Started Klevr
Why I Started Klevr
After years of delivering results for other businesses, I started Klevr Marketing because I kept seeing the same problem everywhere I looked. Small and medium businesses in Australia are being underserved. Either they're paying agency retainers for cookie-cutter work produced by someone who's never taken the time to understand their business — or they're going without proper marketing altogether because the good stuff feels out of reach.
Klevr exists to close that gap.
This isn't a service factory. When you work with Klevr, you're working directly with me — someone who has spent years in the thick of it, across industries, at every level of the marketing stack. I bring the strategic thinking of someone who's built campaigns from scratch, the design instinct of someone who's been doing this since high school, and the commercial mindset of someone who's watched budgets, tracked results, and been held accountable for performance.
I care about the work because I care about the businesses behind it. Full stop.
After years of delivering results for other businesses, I started Klevr Marketing because I kept seeing the same problem everywhere I looked. Small and medium businesses in Australia are being underserved. Either they're paying agency retainers for cookie-cutter work produced by someone who's never taken the time to understand their business — or they're going without proper marketing altogether because the good stuff feels out of reach.
Klevr exists to close that gap.
This isn't a service factory. When you work with Klevr, you're working directly with me — someone who has spent years in the thick of it, across industries, at every level of the marketing stack. I bring the strategic thinking of someone who's built campaigns from scratch, the design instinct of someone who's been doing this since high school, and the commercial mindset of someone who's watched budgets, tracked results, and been held accountable for performance.
I care about the work because I care about the businesses behind it. Full stop.
Why I Started Klevr
Why I Started Klevr
Every logo, ad, and campaign I create is built around one question: will this actually move the needle for this business? That means design that builds trust at first glance. Ads that stop the scroll and drive action. Strategy that's grounded in what's actually working right now — not what worked three years ago. And communication that's honest, direct, and free of the buzzword-heavy fluff that too many agencies hide behind.
You'll always know what I'm doing, why I'm doing it, and what result we're chasing. No surprises. No mystery retainers. Just sharp, experienced work from someone who genuinely wants your business to grow.
Every logo, ad, and campaign I create is built around one question: will this actually move the needle for this business? That means design that builds trust at first glance. Ads that stop the scroll and drive action. Strategy that's grounded in what's actually working right now — not what worked three years ago. And communication that's honest, direct, and free of the buzzword-heavy fluff that too many agencies hide behind.
You'll always know what I'm doing, why I'm doing it, and what result we're chasing. No surprises. No mystery retainers. Just sharp, experienced work from someone who genuinely wants your business to grow.
Ready to get started?
So are we.
Get more leads with a better website and paid advertising at a price that actually makes sense.
Start with a Free Discovery Call
No sales pitch. No pressure.
Ready to get started? So are we.
Get more leads with a better website and paid advertising at a price that actually makes sense.
Start with a Free Discovery Call.
No Sales Pitch. No Pressure.
Ready to get started?
So are we.
Get more leads with a better website and paid advertising at a price that actually makes sense.